Booth Ranches, a family-owned 7,000-acre citrus operation, struggled with efficiently managing recommendations, compliance, and coordination between team members. Writing recommendations took 4–5 hours for half their acreage, while evolving regulations required extensive manual reporting. Additionally, PCAs were tied to cumbersome digital platforms, keeping them at their desks instead of in the field.

Trying to satisfy 3-4 audit programs using pen & paper was a nightmare for Nick.